Brand Advocacy
/brand/ adÙ€voÙ€cate (n.)
A partner who speaks in favor of a product by passing along word-of-mouth comments and messages to potential buyers in the hope that they will buy the brand to sell in their stores to boost sales of the brand. Brand Advocates are a successful marketing tool virtually and in person.
TinaCStyles curated portfolio consists of emerging to iconic designer brands who are committed to the mission of changing the world of fashion through partnering with local artisans to keep their work alive while sourcing their materials organically and limiting waste. We focus on creating loyal partnerships through a natural ability to make magic happen by wearing many of the industry hats. This creates unique opportunities for advancing brand recognition via selling events that include industry community networking, social media, and nationwide social events that emphasize charity.
Services
Brand Advocacy
Consultative Selling & Representation
Consignment Wholesale Pop-Ups/Trunk Shows
Showroom Set-up
Merchandising
About Tina
Tina Cuccurullo has had an extensive career in luxury, holding multiple client-centric and operational leadership positions in this sector. She is an experienced sales professional and business manager, working for luxury brands such as Etro, Ippolita, Donna Karan/Urban Zen. Tina oversaw these businesses and their operations at Bergdorf Goodman and Saks Fifth Avenue, driving business success through building strategic relationships and delivering a best-in-class client experience. She has also held roles working directly for Neiman Marcus, Saks, Nordstrom, and Nike where she interacted and developed business with multiple luxury vendors. Throughout her career, Tina has always considered both the in-store client and the wholesale vendor to be her customer and has developed an approach for seamless and efficient business processes that always deliver.